Sunset in Red Deer County
These are the elements we bring together to create the adventure. This is our framework to determine which options will best work together.
The difference between the retail and purpose based approaches to experiences is one of mindset: a focus on the short versus the long term.
Authenticity, desirability, feasibility and viability need to be addressed at every step of the experience development process.
All of these activities have the power to transform participants. The difference is on what they aim to change.
Our goal: help you experience your adventure so that you can discover the region. Here’s what we’re working on to make it happen.
There are only two ways to influence human behavior: you can manipulate it or you can inspire it – Simon Sinek
Our goal: inspiring you to play outside and help you experience your adventure so that you can discover the food, people and natural beauty of the region.
A package is about savings for the guests, a collection is about added value and an experience is about the feelings it creates.
Act boldly on instinct: do not wait for the data to tell you what to do. You have to respect the data but love imagination more. – Beth Comstock
A look at two different ways to craft experiences we often come across, each of them appealing to a different type of operators and guests.
Transparency is about more than just PR. It’s about raising the bar for all of us to create better guest experiences and grow our local visitor economy.
Despite a rainy start of the day, we had a great time learning about coffee, exploring the trails and enjoying lunch at the Gaetz Lakes Sanctuary.