We get inspiration from a number of places, here’s a few of the books we’ve read recently and thought were worth sharing. Two of the books we recommend most for those looking at crafting or delivering great experiences are Start with Why and Resonate.
There are only two ways to influence human behavior: you can manipulate it or you can inspire it – Simon Sinek
Act boldly on instinct: do not wait for the data to tell you what to do. You have to respect the data but love imagination more. – Beth Comstock