It all began in 2010 when we bought a used bus on Kijiji to start offering day trips from Red Deer to the mountain ski resorts, including Sunshine Village, Lake Louise, Castle Mountain and Kicking Horse. Our background was in ski racing so this felt like a natural fit for our new adventure, starting a tour company.
A lot has changed since those days: we’re now based in Nordegg, skiing is no longer our main focus and our operations have grown to include the Nordegg Canteen. What hasn’t changed is our goal to inspire our guests to play outside and help them experience their adventure so that they can discover the culture, people and natural beauty of the region.
That’s why we’ve chosen to change our name, after operating as Pursuit Adventures from 2010 to 2021, to Nordegg Adventures. The new name better reflects what we do and brings together the tours, food and other adventures we’re dreaming up in the Nordegg & Abraham Lake region.
Visit nordegg.co to learn more about our story and brands.